“Application Programming Interface (APIs) give their customers superpowers.” That’s the phrase you see most often when researching the space and talking to people in it.

Introduction
Founder and team fit
Key Features
The problem - We can build anything but not everything
Why now
How big is the market?
Metrics
Other drivers
Market Landscape / Competition
Key risks
Conclusion
Questions for the Company
- Given security is a concern in the API economy, why has no compeitior focused on this?
- How do you plan to maintain your competitive advantage in data privacy and security against well-funded competitors?
- What is your strategy for expanding beyond HR/CRM into other verticals like supply chain and IoT?
- Can you provide specific metrics on customer acquisition and retention, given the early stage concerns?
- Could you detail your strategy for educating the market about your privacy-first approach and its benefits?